To me there is no such thing as a “plain wall.” Walls have character and personality. By the time I start a project I discover the DNA of each wall, from sheetrock to plaster to the paint. I sometimes encounter popping nail heads, paint drips, pimples of balled paint. Textured walls should have a consistent rhythm. Faux shows everything. Sometimes this can be a good thing, sometimes, not so much. With attention to detail, by the time I am finished with a treatment, I’ve brought out the beautiful character of the walls, in many cases covered a multitude of sins and detracted from any imperfections, leaving a beautiful and harmonious ambience.